Website Strategy + Builds for Small to Medium Nonprofits
Helping People Understand, Trust, and Support Your Mission
First they Google
When someone visits your nonprofit’s website, they are often asking quiet, essential questions:
Do I understand what this organization does?
Can they help me with my problem?
Do I trust them?
Can I see my values reflected here?
Is there a clear way to get involved or give?
Your website should answer those questions with clarity and confidence.
I help small nonprofits build websites and engagement strategies that move people from awareness to connection — and from connection to long‑term support — without overwhelming staff or creating dependence on outside developers.
Nonprofit Websites Are Relationship‑Builders
A nonprofit website is rarely just informational. It is a primary relationship‑building tool.
For many organizations, the website is where:
Donors decide whether to give
Volunteers decide whether to get involved
Community members decide whether your work aligns with their values
A strong website helps people understand your impact and see how they fit into the story.
Why Squarespace Works Well for Nonprofits
I build nonprofit websites using Squarespace because it supports the mission without adding technical burden.
Squarespace offers nonprofits:
Professionally designed, mobile-responsive templates
Built-in hosting, security, and ongoing maintenance (included in your annual Squarespace subscription)
Integrated email campaigns and signup forms
Easy-to-update pages for staff and volunteers
SEO and analytics tools to help people find you online
Event listings and giving integrations
Rather than stitching together multiple platforms, Squarespace allows your website, communication tools, and engagement pathways to live in one place — making it easier to steward with limited time and capacity.
What We Build Together
Strategic Website Mapping
We begin with clarity.
Together, we map your website to:
Clearly communicate your mission and programs for potential clients
Help clients get connected to services with intake forms
Speak to donors, volunteers, and community partners
Highlight impact through stories and outcomes
Guide visitors toward meaningful next steps
Every page has a purpose, and every pathway is intentional.
Engagement Funnels That Support Long‑Term Connection
Your website should do more than collect donations — it should build relationships.
Using Squarespace’s built‑in tools, we will:
Set up newsletter signup opportunities
Create simple welcome or onboarding sequences
Plan content that keeps supporters informed and connected
Support long‑term donor and volunteer engagement
This helps your organization move beyond one‑time interactions toward sustained support.
A Clear, Compelling Squarespace Website
I design and build your website in Squarespace using a professional template customized to your organization.
Your site will include:
A clear, mission‑forward homepage
Program or service pages
Impact storytelling
Giving and donation integration
Volunteer or engagement pathways
Mobile‑responsive design
Foundational SEO setup
The result is a site that feels polished, credible, and easy to navigate.
Built for Sustainability, Not Dependence
This work is rooted in empowerment that doesn’t depend on a web designer maintenance fee.
You will receive:
Live training sessions
Clear guidance on updating content
Confidence to manage your site without ongoing contracts
My goal is not to keep you dependent — it is to equip you to steward your digital presence well.
Giving That Feels Aligned and Transparent
Donors give when they understand the need and trust the organization.
We will design giving pathways that:
Clearly connect donations to impact
Reduce friction in the giving process
Support recurring and campaign giving
Reinforce trust through clarity and transparency
Tell your impact story
Giving becomes a natural response to understanding your work — not a hard ask.
What This Service Is — and Is Not
This service is:
Strategic and mission aligned
Designed for small nonprofits with limited capacity
Focused on clarity, trust, and engagement
This service is not:
Custom coding or WordPress development
A high‑maintenance website requiring retainers
A one‑size‑fits‑all design
Investment & Next Steps
Nonprofit website projects are scoped based on size and complexity.
Most projects fall within: $2,000 – $5,000
If this approach feels aligned with your organization’s needs, the next step is a conversation.